brand,Apple and Google don overtake am and dem don leave Coca-cola for
3rd position.
Make una read the report from New York Times:
Apple is the new most valuable brand in the world,
according to a closely followed annual report. The
report, to be released next Monday, is from
Interbrand, a corporate identity and brand consulting
company owned by the Omnicom Group that has
been compiling what it calls the Best Global Brands
report since 2000. The previous No. 1 brand, Coca-
Cola, fell to No. 3.
Not only has Apple replaced Coca-Cola as first
among the 100 most valuable brands based on criteria
that include financial performance, this is the first
time that the soft drink known for slogans like "It's
the real thing" has not been No. 1.
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